Tagging: Culture Change

1. Why I can’t convince executives to invest in UX (and neither can you)

   Jared Spool explains there is no silver bullet to gaining executive UX buy-in. Instead, a tactful discovery of executive convictions that could leverage a sympathy for UX

2. Notes from Andy Budd’s UserTesting Webinar

   My notes from Andy Budd’s UserTesting webinar entitled Defeat the status quo - how to run the perfect digital project.