Links

1. Why UX Research Repositories Fail

   Sofia Quintero’s critical gaze at why research repositories fail and how we can avoid such pitfalls.

2. Jobs To Be Done: One Key Idea About How To Build Products And Services In Post-Pandemic Times

   @Sajal4mThen’s interesting take of the challenge and opportunity for small businesses in post-pandemic age through the lens of JTBD.

3. The Power of Insights: A behind-the-scenes look at the new insights platform at Uber

   Etienne Fang gives a thorough and inspired write up of Uber’s approach to sharing research insight.

4. Sensemaking & structure: how Airtable changed my practice

   @wonkyearrings tips on note-taking during research sessions using Airtable.

5. Managing Research Insights at a Portfolio Level

   @wonkyearrings shares some really interesting tips on building a portfolio level research repository in Airtable.

6. Jobs to be done personas

   @productherapist’s advice in creating personas supported by JTBD research.

7. Testing content and user research

   Jonathan Richardson outlines some techniques for researching and testing content.

8. Jobs To Be Done

   An excerpt from @jimkalbach latest book The Jobs To Be Done Playbook.

9. A simple technique for evaluating content

   Pete Gale’s brilliant highlighter technique for testing content.

10. Zoompathy. Coming to a research project near you?

    @bowmast on the importance of context in qualitative, the tradeoffs we incur with remote research and how to challenge them.

    Tradeoffs and risk.

    …short-term reliance on research methods without explaining the tradeoffs may risk training our clients to accept what appears to be a more convenient option. As design-at-pace sometimes seems more user-scented than centered…